Plan of studies Master’s level II inter-university master’s degree.

Plan of studies Master’s level II inter-university master’s degree.

The curriculum presented on this page refers to the teaching offerings provided in AY 2024-2025.

The Study Manifesto can be found attached.

Training activities Type of training activity SSD CFU HOURS
Sport Business – Origin, evolution and
characters of sports companies
– History, composition and articulation of sports bodies
– Origin and historical evolution of sports institutions
– Distinctive characters of sports companies
In-person/online lecture and business cases STEC-01/B
(SECSP-12)
3 24
Strategy, strategic planning,
scheduling and control
– Strategy, planning, scheduling and control
– Control systems in sports companies
– Accounting for business decisions
In-person/online lecture and business cases ECON-06/A
(SECS-P-07)
5 40
Sports law – Principles of sports law
– Sports regulation, audiovisual rights,
agents
– DASPO, Doping, Match Mixing
– Sports reform
In-person/online lecture and business cases JUR -01/A 4 32
Professionalism & Sports Justice
– Sports justice and arbitrations
– Sports professionalism
In-person/online lecture and business cases JUR -01/A (IUS -01 ) 2 16
Financial statements and performance
– Financial statements of sports companies: construction and reading
– Purpose and composition
– General principles and application
– Valuation structures and principles
– Business performance
– Performance measurement and analysis – Corporate finance
In-person/online lecture and business cases ECON -06/A (SECS – P -07) 6 48
Digital Marketing – Web marketing and social media marketing in sports
– Sponsorship and merchandising
In-person/online lecture and business cases ECON -06/A (SECS – P -08) 5 40
Event management
– The life cycle of an event
– Sports events as attractors of
tourism
– Economic impact assessment and
social
In-person/online lecture and business cases ECON -07/A (SECS – P -08) 2 16
Leadership in sports
– Team building
– Motivation and leadership
– Emotional and intercultural intelligence
In-person/online lecture and business cases PSICS -01/A (M -PSI/01) 3 24
Management and entrepreneurship in sports
– Logics of organizational design
– E-Sport
– Talent management
In-person/online lecture and business cases ECON -07/A (SECS – P -08) 4 32
Fundraising sports companies
– Fundraising tools and techniques
– Fundraising events
– Digital fundraising
– Funding sports clubs and associations
– The fundraising plan
In-person/online lecture and business cases ECON -09/A (SECS – P -09) 2 16
Ethics & Sports Talent Management
– Relational-emotional talent management
sports
– Ethics, fair play and organizational models for preventing abuse and violence in sports
In-person/online lecture and business cases PAED -01/A (PED/01) 3 24
Business Game 3 24
TOTAL FRONTAL TEACHING 42 336
Internship 2 50
Project field * 8
Project work 8
TOTAL CFUS 60
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Published on:

19 February 2025

Updated on:

19 February 2025