College contact person: Prof. Francesca Vicentini
The research activity of the Sport Strategy and E-Sports Management Laboratory is concerned with promoting and developing the research area of sport from a managerial point of view, but also of the new E-sport reality, nationally and internationally.
Additional research areas are: Marketing management, Corporate governance (Governance role), Organizational Behaviour and career management, Business Model in Esports Sport Management Sustainability inclusion and sport management, Event Management.
Methodologies: qualitative analysis and quantitative analysis.